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Vicki Vox writes pop that plays like a confession. The Stockholm artist builds hooks big enough to carry a chorus, then puts something rawer underneath them - songs that read like diary entries, personal and a little unsettling, more interested in honesty than polish. Her voice does most of the work: close, knowing, hard to shake once it's in your head. The music has found a large audience, with more than 97 million streams across different streaming platforms and 16 billion track views on YouTube.

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